Need to know the secrets to make money on TikTok? To put it simply, you have company. Practically everyone who was born before 2004 has wondered the same thing.
But getting money on TikTok is both intriguing and lucrative.
Those who have amassed over a hundred thousand followers on TikTok can expect to earn between $200 and $1,000 per month through the platform’s Creator Fund, while those with over a million can expect to earn between $1,000 and $5,000 (or more) per month. A small number of influencers who deal with major brands can earn anything from $100,000 to $250,000 for a single post.
If you’re wondering how people make money on TikTok, here’s how: We’re going to talk about five of them here.
1. Partner With A Reliable Trust.
TikTok defines sponsored content as videos in which the user receives a financial or other benefits. I mean, that’s the point. You could, for instance, be offered a free skydiving vacation in exchange for writing about a brand’s soy candle fragrance, or you could be paid to film a TikTok video praising the candle’s aroma. (Though we don’t suggest you take advantage of any free skydiving offers.)
It’s no secret that companies want to work with influencers for financial gain. According to research on the topic of influencer marketing, only 16% of American advertisers expected to use TikTok for influencer campaigns in December 2019, but that percentage jumped to 68% by March 2021. Basically, the use of influencers in advertising has skyrocketed on the site.
The same eMarketer survey found that in the wake of the recent COVID-19 outbreak and the persistence of social justice movements, businesses are eager to form alliances with people who have built up a loyal fan base.
This brings up a crucial point: avoid seeking out partnerships with organizations whose values are at odds with yours. Your method of interacting with viewers is one of a kind. While your followers may be impressed by your ability to speak multiple languages and/or perfect the art of the manicure, they are also concerned with your moral character.
2. Use TikTok Shopping To Sell Your Wares
In 2021, TikTok announced TikTok Shopping, a feature that allows businesses to sell their items without ever having to direct their fans away from the app. You can now sell your Shopify products directly from your TikTok profile by adding the Shopping tab. Tag your products in published organic content to direct readers to your shop.
In other words, don’t be timid. Promote your goods by mentioning them to your readers. You shouldn’t constantly plug your TikTok channel, but you should mention it now and then.
3. Take Part In Affiliate Programs
To make money on TikTok, you don’t even need your own items or services to sell. Utilize affiliate marketing instead to direct customers to other products and earn a commission on sales. How? Read on!
You can increase your earnings by including an affiliate link in your profile and encouraging people to click it from your organic views.
Bring them over to your social media pages where you can liberally distribute affiliate links.
Include promo links and codes in your video descriptions to increase views and sales. A user must manually enter the link by copying and pasting it into their browser.
4. The Creator Fund On TikTok, Is A Place For You To Join
TikTok has a program called the TikTok Creator Fund that offers users financial incentives for posting popular videos. You’ll earn more money from TikTok based on how many people watch your videos. TikTok will financially reward producers that contribute to the retention of users (and hence, the revenue generated by ads).
Joining the Creator Fund requires you to have had at least 100,000 views in the last 30 days on a video. Since this is a novel concept for TikTok, it is likely to undergo significant revisions in the next months and years.
5. Create A Patreon Account
Use your TikTok account to disseminate free content, but use Patreon to convince your audience to donate in exchange for access to exclusive content. Potential examples of this are:
- Sneak looks at the process
- Customized Merchandise with Unique Content
- Live chats and hangouts, where I can get to know you better
- Substantial Public Availability
- Recognition in the spotlight
Ignore convention and come up with something new. When you have a dedicated fan base, they will want everything you have to offer. Make sure you put in the time and effort to make your Patreon content valuable and worthwhile; you don’t want people to unsubscribe after signing up because they feel they were ripped off.
6. Partner With An Influencer
This tactic operates in opposition to the first. Reach out to an influencer whose content is consistent with your brand’s aesthetic if you’re an established firm trying to expand your visibility (and revenue) on TikTok.
This TikTok features a collaboration between fashion blogger Wisdom Kaye and perfume brand Maison Margiela, and this one features culinary blogger Tiffy Chen and Robin Hood (the flour, not the fox):
Answer to @saraabdel91 4 Ingredients ONLY, and you can make the BEST, chewy,Hand-pulled Noodles! Link in bio. #ad
Tomoson found that businesses made $6.50 for every dollar spent on influencer marketing, with the top 13% seeing returns of $20 or more. Further, 50% of marketers report that the quality of customers acquired via influencer marketing is higher than that of customers acquired via other channels such as email marketing or organic search.
Finally, influencers are, in a word, influential. Effectively. Even minor influencers!
The United States-based TikTok Creator Marketplace is where you should look for the ideal influencer. The marketplace is a platform that links companies with influential people. Even while anyone with a brand can join, only invited influencers can post to the site.
Look for #dentist, #faintinggoats, and #thrifting to see content related to your business, and do the same for other hashtags outside of the United States and TikTok’s official marketplace. You may also just play around with the app on your own, liking the videos that appeal to you and skipping the ones that don’t by tapping the “Not interested” button. What you’re looking for will immediately begin to appear in the app. Its intelligence is so advanced that it’s frightening.
Examine each creator’s page thoroughly; we’ve all heard the tired tale of the teary influencer’s non-racism and non-apology. Avoid any and all troublesome TikTokers. It’s 2022.